Photo credit: Getty / Matt Winkelmeyer
Yesterday, Nipsey Hussle’s highly anticipated collab with PUMA finally dropped and Nipsey’s supporters definitely showed out. Within the first 24 hours, the collab has already sold out. Last month, PUMA announced that 100% of the net proceeds from the sales will go to the Neighborhood ‘Nip’ Foundation.
PUMA also announced that they would release the capsule exactly as Nipsey desired, “Nipsey spearheaded this project from concept to final product over the course of last year, flying to meetings, reviewing samples, bringing in material references he liked, and most importantly ensuring that it reflected his style authentically with no compromise,” PUMA stated.
“Nipsey spearheaded this project from concept to final product over the course of last year, flying to meetings, reviewing samples, bringing in material references he liked, and most importantly ensuring that it reflected his style authentically with no compromise,” PUMA stated.
Lauren London took to Instagram to upload a documentary-like video featuring Nip talk about the line of apparel. In the caption Lauren wrote, “He Did That! .”
