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Travis Scott Releases Reese’s Puffs Collaboration& Pop Up Shop

Travis Scott Releases Reese’s Puffs Collaboration& Pop Up Shop

Photo Credit: Brian Ach | Getty Images

A few days after teasing a Cactus Jack x Reese’s Puffs cereal box via Instagram, Travis Scott unveiled the collaboration on Tuesday at his Paris pop-up shop. The event was decorated with oversized Cactus Jack x Reese’s Puffs spoon, box, and split milk carton. The collab also went live online Tuesday morning following the pop-up shop. The online drop consisted of a bowl, spoon and a $50 box of cereal, and sold out almost instantly.

The box features the now world-famous Travis action figure surrounded by the sugary cereal, a cactus, and a few Cactus Jack doodles. According to his representatives, the Reeses Puff drop is the first of several special edition boxes from Scott and the Cactus Jack creative collective.

 

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