photo credit: Power 106
After the song first gained much interest after being played during a hits Boi-1da vs Hitboy Instagram live battle, the Los Angeles producer and Detroit rapper knew it was only right to finally release the long-awaited song. Debuting the lead single from Big Sean’s fifth studio album, and speaking with Justin Credible and DJ Sourmilk of the L.A. Leakers, both Sean and Hit-Boy discussed how the track came together with Nipsey initially working on the song ahead of Big Sean lacing the track. Nip was in the process of recording his now Grammy-winning, Roddy Ricch-assisted “Racks In The Middle” record while he went back and forth putting down verses for both songs.
Sean and Hit-Boy go on to speak on the reasoning behind releasing the song a few days after Nipsey Hussle’s birthday as well as the official Kobe Bryant Day of celebration, how Jay Electronica was inspired by “Deep Reverence”, and much more.
Check out the full debut below!