photo credit: Power 106
Saweetie has blown up the past year and says her fans are pressing her for a new EP, which officially drops March 29th. She also talks about the USC admissions scandal, new product lines she’s investing in for all the icy girls (and guys) out there
There’s no doubt that Saweetie has been on the come up since her viral hit “Icy” put the Bay Area artist on the map. With featured appearances with some music veterans like Lil Wayne and even hit makers G-Eazy and Rich The Kid, the ‘High Maintenance’ rapper is continuing working towards being a self-made mogul. While Saweetie has had her fans waiting for her new EP to drop, she has a few projects up her sleeve that her fans can indulge in once the music hits, including a new lip gloss line, her sold out icy jewelry line, a sweatsuit line and more.
Speaking with The Cruz Show, Saweetie explains the direction of her new Icy EP, saying, “The direction is just the attitude. I really just wanted to have fun. I noticed that during my shows, like “Icy Girl” and “High Maintenance” were like very high energy and I kind of just want to keep that vibe going.”
The Icy girl mentions that she and her Migos boyfriend Quavo are in a good place and while they two are one of the most dripped out couples in the game, Saweetie shared that she didn’t have any handouts when she attended USC. The USC admissions scandal that put a lot of celebrities in the spotlight for paying their children’s way into the school, Saweetie filled in the morning crew to let them know that she had her struggles with school debt after graduating but also had some support from her parents when they finally realized she would be successful in music.
Claiming her place in hip-hop with appearances on tracks with Lil Tunechi and Kid Ink, and ties to Bay area legends, Saweetie is now on track to contentiously growing her brand by starting her own label. Commenting on how the label came together, the rapper says, “I’m still building myself. I have my manager helping me out with it. But, I think it would just be dope for like, I’m on my way and I feel like I’m going to be up there soon.” Saweetie continues, “For me to just help out another young lady who needs help and it’s kind of like, just to jump-start her career.”
Showing support for all women in music, Saweetie also expresses how she came to sign her first female rapper to her roster line up.
It’s important for me to give back in that way especially to women, because I know what it feels like to be a woman without no resources. And, to have people, like, you know, misleading you when they have bad intentions. So, I’ve been through that so I would like to help other women as well.
Peep the full Saweetie x Cruz Show interview below: