Photo Credit: Getty Images- Theo Wargo
Gap is celebrating 49 years in a major way as they sign SZA and Metro Boomin to recreate a campaign for their “Gap Logo Remix.”
The 90’s brand took to Instagram to share three videos featuring
other manes like singer Sabrina Claudio, 13 Reasons Why star Miles Heizer, Ocean’s 8 actress Awkwafina, comedian Naomi Watanabe and YouTube star Connor Franta.
One Instagram video caption read, “For almost 50 years, our iconic logo has represented our heritage,” Gap says in the caption for an Instagram post featuring the new ad. To celebrate this special new collection showcasing its evolution, we brought together a cast of the world’s leading culture remixers. Shop the collection at gap.com on 1/27.”
Being that they have two major names in the music industry, the snagged Metro to do a Remix to a modernized version of Thompson Twins’ “Hold Me Now.”
Metro said, “To remix the song, it was really about the [original] track leading the direction. I kept the rhythm of the song more uptempo, more of their style, with that old-school feel. But I put the 808s on it just to have that bounce. It was about mixing both worlds but not really losing the essence of the original.”
This collection features some amazing pieces including a dope patchwork jacket, vintage GAP sweaters, and T-shirts.
Take a look at the videos below and let us know what you think about it !!