photo credit: Ollie Millington l Getty Images
After putting on for his childhood roots with the 4th annual TDE holiday concert, and just in time for a quick Christmas surprise, Kendrick Lamar is keeping the DAMN. album vibes strong with the delivery of his new visual for the Zacari-assisted ‘LOVE.’
Lamar recruited frequent music video collaborator Dave Meyers, along with Dave Free of Kendrick’s little homies production duo, for the nearly 4-minute relationship visual.
The clip opens with a beach sunset and journeys through every aspect of a relationship, including the good, bad, and all the in-between. The clip also features Kendrick in performance scenes with women surrounding him and ends with the rapper returning back home to home to his girl, after all is said and done.
Watch LOVE. below: