Getty Images: Kevin Winter
The Weeknd and Puma have teamed up once again for the release of the Puma XO Parallel sneaker boot. The “Triple Black” sneaker is the third out of his line, Puma previously released this shoe in white and olive colorways.
“Triple Black” is set to launch at select Puma retailers and online at puma.com this Saturday, November 11th.
There will also be a military-inspired clothing collection coming out with the sneaker. It will include camo-printed hoodies, tees, beanies, and bomber jackets.
In a recent Footwear News interview, the weekend had a lot to say about his new collection. “We’ve been working with Puma for almost a year, and everyone is more than ready to get the sneakers out. I was nervous at first, but when I finally got to hold the product, I immediately fell in love. I think people will like it.”
During the interview, The Weeknd also said he would love to see everyone wearing his sneaker. “To be honest, I just want to see everyone wearing it,” he said. “I want it to be part of pop culture. I want to walk down the street and see kids wearing it and women wearing it. I want to see the pope wearing it. I want to see [Barack] Obama wearing it. I want to see Elon Musk wearing it.”
Check out the “Triple Black” sneakers below.